Twitter launches #PollutionFreeDelhi service to help citizens with real-time information on public transport

Twitter launches #PollutionFreeDelhi service to help citizens with real-time information on public transport

Delhi citizens are now turning to Twitter to access real-time information about public transport to plan their travel routes. As the odd-even car-driving scheme started on 1 January, the public’s reliance on public transportation will increase.

To support Delhi Government’s odd-even car-driving scheme, Twitter India has partnered with Delhi Transport Department (@TransportDelhi) and the Delhi Government to launch #PollutionFreeDelhi, a service that will help users with live, real-time information on bus and metro route options with a single tweet. With this implementation, users will receive real-time information on shortest routes, options of public transport available between these two points, fare details, traffic situation, and current weather conditions.

One will have to tweet their origin and destination to @TransportDelhi and they will get real-time information on shortest routes, options of public transport available between these two points, fare details, traffic situation, and current weather conditions. If they wish to keep their location and travel details private, they can send a Direct Message to @TransportDelhi and receive the information privately.


Raheel Khursheed, Head of News & Government Partnerships at Twitter India, said “Twitter is where people come to for real time information. It is the obvious platform for Delhi Govt to turn to, to address the information vacuum around public transport as Delhiites work to make the dream of #PollutionFreeDelhi a success.”

The department tweeted the format to many users to ease their search for public transport routes.

Over the last few days, the Delhi Transport account has been flooded by queries as well.

Twitter is witnessing many conversations on the #OddEvenMovement and #PollutionFreeDelhi.

Twitter may consider 10000-character limit for tweets

Twitter may consider 10000-character limit for tweets

Twitter appears ready to loosen its decade-old restriction on the length of messages in a bid to make its service more appealing to a wider audience accustomed to the greater freedom offered by Facebook and other forums.

CEO and co-founder Jack Dorsey telegraphed Twitter’s intentions in a tweet posted after the technology news site Re/Code reported the company is exploring increasing its limits on text from 140 characters to as many as 10,000.

Dorsey didn’t directly address the Re/Code report that cited unnamed people, but he made it clear that Twitter isn’t wedded to the 140-character limit. He illustrated his point by posting a screenshot of a text consisting of 1,325 characters.

If Twitter were to allow tweets to span 10,000 characters, it could produce 1,700-word dissertations, based on the size of Dorsey’s extended post.

San Francisco-based Twitter Inc. declined to comment on its plans.

In his message, Dorsey wrote that Twitter has already noticed that many of its roughly 300 million users already have been including screenshots of lengthy texts in their tweets. He indicated Twitter is examining ways to give people more room to express themselves without polluting the service with gasbags.

Imposing some restraint “inspires creativity and brevity. And a sense of speed. We will never lose that feeling,” Dorsey pledged.

At the same time, Dorsey said Twitter isn’t “going to be shy about building more utility and power into Twitter for people. As long as it’s consistent with what people want to do, we’re going to explore it.”

Analysts said Dorsey is probably trying to avoid a backlash among long-time Twitter users who consider the 140-character tweeting limit sacred. At the same time, he needs to respond to company shareholders pining for a bigger audience that would generate more advertising revenue.

More revenue eventually could help Twitter turn a profit for the first time in its history.

Twitter can’t afford “to become stagnant, they need to get bigger if they want to build a more relevant advertising platform,” said Topeka Capital Markets analyst Blake Harper.

After a long streak of robust growth that turned it into one of the Internet’s hottest companies, Twitter’s growth has slowed dramatically during the past year-and-half to leave it scrambling to catch up with social networking leader Facebook and its 1.5 billion users.

Twitter’s malaise resulted in the departure of Dick Costolo as the company’s CEO last July and ushered in the return of Dorsey, who had been ousted as the company’s leader in 2008.

The pressure has been building on Dorsey to take drastic measures to accelerate user growth as Twitter’s stock has sunk further below its November 2013 initial public offering price of $26. The shares shed 64 cents Tuesday to close at $21.92, a decline of nearly 40 percent from where they stood from when Dorsey became CEO last summer.

Dorsey helped invent Twitter in 2006 and imposed a 140-character limit on messages so the service would be easy to use on cellphones that had 160-character limits on texts at that time.

Those texting limits on phones faded away several years ago as the advent of smartphones enabled people to use other Internet messaging services, making Twitter’s restrictions look increasingly antiquated.

Wedbush Securities analyst Michael Pachter believes an increased limit on tweets would be a “good, baby step” to attracting more users to Twitter and believes it could be done without alienating the service’s current audience. One way to make an increased limit less obnoxious would be to only show a limited amount of text in users’ feeds and then leave it to each individual to click on a button to see more.

“Twitter is an afterthought in social media right now,” Pachter said. “They need to do something to drive more usage of the service. If people start using the service more frequently, other users will come join in, too.”

Twitter 10k? Twitterati say save it for ‘War and Peace’

Twitter 10k? Twitterati say save it for ‘War and Peace’

The global Twitterati set their sights on Twitter, widely decrying a reported plan by the microblogging site to blow out its length limit to as much as 10,000 characters. The plan, first reported by Re/code late on Tuesday, sparked huge traffic on the hashtag #Twitter10k, with most of the posts there pleading for Twitter not to lift its long-standing 140-character limit.

“Dear Twitter, Let’s not,” wrote Lab Girl (@LeanN_Mean) in a typically concise post. Another Twitter user, Carl Bövis(@CarlBovis_AFC) tweeted: “10,000 characters Twitter?!! If I wanted to read War and bloody peace I’d ditch my phone and go to a library!”

Many users cited examples of materials that will turn up on the site if it runs its length limit up that far. “If twitter expands to 10,000 characters a tweet, somebody’s gonna tweet the entire bee movie script. That is the day I leave this website,” tweeted Kyla Jackson (@kylakeys). Paul Courtney (@Paul_Courtney) tweeted: “The script for entire Princess Bride Cliffs of Insanity rope climb & Inigo/Westley fight scene is 6400 characters. Let that pickle, @twitter”

The plan is Twitter’s latest attempt at reinvention as it struggles to spur revenue and user growth, and it could be rolled out at the end of first quarter, according to Re/code. Although Twitter CEO Jack Dorsey did not directly confirm, he strongly hinted at the new feature. “We’ve spent a lot of time observing what people are doing on Twitter and we see them taking screenshots of text and tweeting it,” he tweeted on Tuesday. “Instead, what if that text … was actually text? Text that could be searched. Text that could be highlighted. That’s more utility and power.”

Many users groaned that would make Twitter too similar to arch-competitor Facebook Inc. Giridharan (@imchampgiri) tweeted: “I don’t want to read novels here, @twitter. Facebook’s already the place for that. #Twitter10k”

Social media sentiment towards Twitter Inc. was at positive 20 percent on Wednesday – meaning there are 20 percent more positive tweets than negative ones mentioning Twitter – after falling to negative territory a day earlier when the news first broke. Despite the recovery, it was a significant fall from around positive the 70 percent sentiment rating it had earlier in the year, according to Thomson Reuters social media sentiment engine.

Twitter might extend the limit from 140 to 10,000 characters

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Soon you will be able to post your literary opus in a single tweet.

According to Re/code, Twitter is considering expanding the maximum length of a tweet from 140 characters to 10,000 characters. Your Twitter timeline won’t get clogged with long chunks of text, however. If this “Beyond 140” feature rolls out, longer tweets will still display just the first 140 characters but will include a call-to-action to expand the tweet card and read the rest. According to Re/code, Twitter is looking to launch expanded tweets sometime in March.

Twitter previously expanded the character length of Direct Messages from 140 to 10,000.

“It’s the No. 1 request we get from folks. They want to be able to say what’s on their mind and be themselves,” Twitter DM product manager Sachin Agarwal told The Verge at the time.

The report notes that Twitter is carefully evaluating how expanded tweets might affect the user experience and engagement. According to Re/code’s sources, adding large photos, video, and other multimedia content to tweets has decreased user engagement in the past. And creating a standalone section on the Twitter app for all this content, or “Moments,” has not proven wildly successful.

Why this matters: The fact that Twitter is considering altering one of its key features shows that CEO Jack Dorsey will try anything in order to jumpstart user growth. Twitter has been struggling to gain traction and become a “mass market service” against competitors like Facebook and Snapchat.

Even though Twitter recently updated its Mac app, it’s clear that the company’s focus remains mobile.